Our Story

Our Story,


Frū is a trendy on-line store that provides everyday affordable pieces. Our goal is to offer clothing that will make you feel beautiful and confident. We all at Frū are committed to providing a quality shopping experience and excellent customer service to every person who chooses to shop with us. The inspiration behind our name comes from
Fruition - which is a happy word derived from the latin word fru, meaning to enjoy.


We are a unique group, knitted together by a culture that is fully motivated through the fruits of the spirit, which we built our business on. Building a business on the principles of the fruits of the spirit,  is how we commit each day.  We are committed to using the fruits of the spirit in our daily business operations, to our partners, employees, clients and customers, displaying Christ daily.  Our spiritual side is what drives the passion behind all our art.

Frū is where style meets Grace. 


We have a strong passion for infusing inspiration into all we do and love that we get to share it with all of you for you to enjoy.


There are so many things we love about our one-of-a-kind on-line store, and one of them is our love for fun and a desire to give back. When you mix these two together, it’s the start for an amazing recipe —on-line  shopping events we will host to give back to charities and organizations in every community you are from. . We love each of our customers and value your community, and we want to help make a difference through giving back.

We  are living in a crazy-fast paced-busy world each and every day. Our Facebook group Frū 4 you  is a place to help all of us slow down for a moment, take a breath, remember all that we have to be grateful for, and share it with you. Frū will have something for everyone to enjoy—we are so excited for you to join us on this journey, and look forward to putting a smile on your face, and having become part of our Frū family.